RPM ranges, monthly AdSense by views, and brand-deal potential for music channels.
Quick answer
Music channels with a mostly Indian audience typically earn ₹8 – ₹25 per 1,000 views; with a global audience, ₹60 – ₹220. At 10 lakh monthly views (90% India), that's roughly ₹13,200 – ₹44,500 a month from AdSense, ranking #17 of 20 niches.
| Monthly views | AdSense (90% India) | AdSense (40% India) | + Brand deals |
|---|---|---|---|
| 100K | ₹1,320 – ₹4,450 | ₹3,920 – ₹14,200 | ₹0 – ₹1,80,000 |
| 500K | ₹6,600 – ₹22,250 | ₹19,600 – ₹71,000 | ₹2,40,000 – ₹16,80,000 |
| 1M | ₹13,200 – ₹44,500 | ₹39,200 – ₹1,42,000 | ₹4,80,000 – ₹34,00,000 |
| 5M | ₹66,000 – ₹2,22,500 | ₹1,96,000 – ₹7,10,000 | ₹24,00,000 – ₹2,52,00,000 |
Brand deals assume about 4 long videos a month and typical integration frequency for each view level.
Calculate your channelRPM is about 62% below the average niche. Advertisers targeting listeners who replay and share songs and covers include audio gear, music apps, instruments. Viewers abroad push RPM up to ₹220.
Next: what music YouTubers charge brands · tax for YouTubers
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