Estimated prices for fitness creators by followers, built from Indian brand rates per 1,000 views and this niche's brand demand.
Quick answer
A fitness creator with 100K followers can typically charge ₹26,000 – ₹92,000 per reel in India. Brand rates in fitness are about 4% higher than the average niche (rank #8 of 20).
| followers | Reel | Story (set of 3 frames) | Static post / carousel |
|---|---|---|---|
| 10K | ₹4,000 – ₹14,000 | ₹1,800 – ₹6,000 | ₹3,000 – ₹10,500 |
| 50K | ₹15,000 – ₹52,000 | ₹6,500 – ₹23,000 | ₹11,000 – ₹39,000 |
| 100K | ₹26,000 – ₹92,000 | ₹12,000 – ₹42,000 | ₹20,000 – ₹69,000 |
| 500K | ₹1,15,000 – ₹4,00,000 | ₹51,000 – ₹1,80,000 | ₹86,000 – ₹3,00,000 |
| 1M | ₹2,55,000 – ₹8,95,000 | ₹1,15,000 – ₹4,00,000 | ₹1,90,000 – ₹6,70,000 |
Assumes typical reach (10–30% of followers per post) and average engagement for the niche (3–6%). Prices exclude GST.
Get your exact rate cardAudience: people building workout and diet habits.
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