Enter a fee or the value of a gifted product. See the TDS and what to check in your tax statement.
Income-tax Act, 2025
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Thresholds apply to the yearly total per brand
TDS u/s 393 at 10%
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Quick answer
For fees, brands usually deduct 10% TDS (section 194J) once they pay you more than ₹50,000 in a year, or 1–2% if they treat it as a contract (194C). For gifted products worth more than ₹20,000 a year, 10% TDS applies under section 194R, usually paid by the brand. TDS is a credit against your own tax, so check it appears in your Form 26AS/AIS.
Choose whether you're being paid a fee or receiving a product (barter).
Enter this payment and what the same brand already paid or gave you this year. TDS thresholds work on the yearly total per brand.
We show if TDS applies, the rate, the amount, and what reaches your bank.
Then check your Form 26AS / AIS: every rupee of TDS should show against your PAN. If it doesn't, ask the brand to file their TDS return.
A ₹75,000 reel fee, and a ₹30,000 phone you keep
Total TDS credit: ₹10,500.
Price per reel, story, post and YouTube video, plus a rate card for brands.
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